The Benefits of Self-Serve Analytics
- POSTED ON
- December 10, 2024
- BY Natali E.
- POSTED ON
- December 10, 2024
- BY Cristina H.
Despite the powerful advantages of business intelligence, the percentage of employees using BI tools has grown only minimally over the past 5+ years. Why?
There are plenty of reasons, but two of the biggest are data access and complexity. If you aren’t making data accessible outside of your IT or data analytics teams, or it’s too difficult to use, you’re not going to build a data-driven organization.
Self-serve analytics with the right BI platform can change all of that.
Self-Serve Analytics Is Changing How BI Is Done
Traditional BI tools have relied on IT teams and data scientists for data preparation and report generation. This can dramatically slow the process and overwhelm IT teams.
Self-Serve Analytics Is Changing How BI Is Done
It’s not uncommon for organizations to have big backlogs of data requests. In some cases, that can make the data outdated by the time it’s ready. Then, if further analysis is needed, it’s back in the queue — delaying insights even longer.
Self-serve analytics on a real-time BI platform can dramatically improve speed-to-insight. Without having to wait for IT teams, you can accelerate the decision-making process and respond to challenges and opportunities more quickly.
Reducing IT Burden
You can also relieve some of the burden on your IT or data teams. By reducing your dependency, you free up resources.
Improving Discovery
When you have an easy way for managers and frontline employees to interact with data, you promote data discovery. Employees can uncover anomalies, explore datasets, and test scenarios. They can “play” with data in a variety of ways they might never think to ask IT to explore.
This creates a journey of discovery — which is where the biggest insights often occur. Dashboards and reports are important, but often limit discovery that isn’t captured by standard KPIs. Spontaneous analytics, powered by human curiosity to ask why and explore connections between data points, can uncover gems that lead to substantive insights.
Increasing Agility
Today’s business leaders know the importance of agility, but a Gallup survey reports that only 18% of employees say their company is agile.
Self-serve analytics enables teams to adapt to evolving market conditions and customer behavior. With real-time data, you can identify root causes and correlations, making adjustments to optimize outcomes — all without having to code.
Reducing Costs
There is an upfront investment in BI tools, but organizations can realize long-term savings. Reducing reliance on IT teams for routine reporting can reduce your costs and improve your efficiency while greater access to data can help make better overall decisions.
Improving Adoption and Data Literacy
A McKinsey report says that data-driven organizations perform better financially — showing as much as 25% better EBDITA compared to competitors. So, improving adoption and data literacy throughout your organization can yield a big competitive advantage. Self-serve analytics does both.
Empowering employees to work directly with data takes away the mystery, allowing users to become comfortable with BI tools.
Enabling Scalability Without Increasing Complexity
The volume of data produced and collected each day is growing rapidly. Self-serve BI platforms are designed to scale without overwhelming users. As more data is added, analytics tools can uncover even greater insights but users work with the same interface. This reduces the complexity.
Enhancing Collaboration
When employees can access data and share what they find, it helps foster collaboration in the workplace.
Marketing teams can better align campaigns with sales data. Operations teams can optimize processes. Leadership can make more unified decisions with shared data. The list goes on and on.
IDA’s Approach to Self-Serve Analytics
IDA is truly interactive business intelligence that empowers employees to go on a journey of discovery. With IDA, you can:
- Customize queries and reports on the fly
- Interact with data in real-time
- Leverage predictive modeling and correlation analysis
- Use natural language voice commands
- Get actionable insights for better decisions
IDA puts the power of data in your hands to interact with it in a whole new way. You get the sophisticated tools you need in an easy-to-use, no-code interface.
You have to see IDA In action to fully understand its power. Schedule a demo and see how IDA can accelerate your digital transformation and help you build a better, data-driven organization.
Meet IDA:
Your team’s problem-solving, meeting dynamics, and future success predictions will all be transformed by IDA, a business intelligence data analytics tool. You can ask IDA any inquiry or request any report on your data, and it will instantly return graphic results and forecasts. Obtain insights and visualizations in real-time with the added capability of diving deep into your data looking beyond static reports and dashboards.
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Hi I'm Jane
I'm a techie and occasionally dabble in writing on all things IDA. I'm tasked to bridge the gap between technology and its users, making boring topics accessible and engaging. Beyond tech, you'll find me cooking, reading and going to the gym to find balance to fuel my creativity and nerdy-ness.
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